How Digital Rewards Add Extra Value: Maximise Your CESC Experience
What would happen if you could get discounts, travel benefits and lifestyle rewards by paying your electricity bill? This is now possible through the innovative digital rewards programme of Calcutta Electric Supply Corporation. The programme is aimed at promoting the use of digital services and environmentally friendly practices, turning everyday purchases into useful rewards.
What Are CESC Digital Rewards?
CESC Digital Rewards, known as E-Points, is a customer loyalty programme that rewards users for adopting digital payment methods and opting for paperless billing. Through it, customers are able to earn points that can be redeemed on various lifestyle products and services.
A Commitment to Digital Transformation
CESC has embraced digitalisation as a core focus to elevate the customer experience. This commitment is reflected in the platform’s smooth and responsive design, tailored to meet user needs across mobile, tablet, and desktop devices. The platform ensures consistency, ease of navigation, and seamless access, making it simple for customers to manage their electricity services anytime, anywhere. Beyond convenience, the digital interface also offers enhanced security and real-time updates, ensuring greater transparency and reliability. By eliminating the need for physical visits or paperwork, the system delivers a more efficient and environmentally sustainable way of accessing essential services.
Comprehensive Customer Services at Your Fingertips
The Calcutta Electric Supply Corporation (CESC) website serves as a comprehensive platform for all customer services, providing a one-stop solution for all electricity-related services. From paying bills and applying for new connections to reporting issues, every service is available online—ensuring significant savings in both time and effort. By centralising these essential services, the platform makes managing your electricity account more seamless and convenient than ever before.
Available services include:
- Quick Bill Pay: Pay your bill at your convenience.
- Online AC Application: A New AC connection can be applied online through the website.
- Complaints & Requests: Raise service requests or complaints without having to make a phone call.
- Reconnection Services: Seamlessly request power supply reconnection.
- Report Power Failures: Report power outages in a couple of clicks.
The Benefits of Digital Transformation
The digitisation initiatives undertaken by the Calcutta Electric Supply Corporation (CESC) have significantly enhanced the customer experience, making it easier to access services and manage accounts online. This seamless integration enables customers not only to pay bills, apply for new connections, and monitor consumption conveniently from home but also to enjoy additional benefits. Through CESC’s digital rewards program, customers can earn points by engaging in digital services such as online bill payments, opting for paperless billing, or maintaining consistent usage. These points can then be redeemed for discounts, shopping vouchers, and other attractive rewards, further enriching the value of the digital experience.
How to Earn E-Points
Earning E-Points is straightforward:
- Sign Up: Register for the programme through the CESC website or the CESC mobile app.
- Go Paperless: Choose e-bills to earn 100 points.
- Pay Digitally: Pay on time digitally to get up to 150 points a month.
- Maintain Consistency: Pay on time for three consecutive months to unlock additional rewards.
Redeeming Your E-Points
This extensive redemption network ensures that your digital engagement translates into tangible benefits. The points can be used as discounts and offers in more than 40 top brands in the following categories:
- Travel: Reserve flights, hotels and holidays.
- Eating out: Have meals in the best restaurants.
- Shopping: Get discounts on electronics, fashion, and so on.
Why Participate?
- Eco-Friendly: Help promote sustainability by going paperless.
- Convenience: Manage your account and rewards through the mobile app.
- Security: Have secure and safe online transactions.
- Customer-Centric: Experience personalised services and proactive support.
Conclusion
The E-Points programme launched by Calcutta Electric Supply Corporation is a good example of how digital innovation can be used to improve customer experience. The power utility company can make it easy to pay bills by rewarding customers who use digital and sustainable solutions and, at the same time, make ordinary transactions more valuable. Take advantage of the digital transformation, get rewarded, and have a more convenient and rewarding relationship with your utility provider.